Product businesses are great for people who have some financial security behind them and are in the business for the long run. Once you have a product or service in mind that you’re interested in selling, you need to work out its market potential. There are several compelling reasons to strengthen collaboration between business and product people. First of all, business context and market dynamics evolve quickly, so even though it might seem ideal to stick to quarterly planning and roadmaps, this isn’t always possible. New product development is certainly a challenge, particularly on top of the day-to-day running of your business. So if you have the budget, you might want to consider getting a product development company to help you as they’re able to manage every step of the process, from prototyping to production.
TWI’s experts can provide your company with an extension to your own resources. Our experts … Read More